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About

How do you become a marketing writer? Step one: major in American History with no intention of teaching or going to law school. 

My background

I've been writing copy and content since the mid-90s. According to the back of this envelope, I’ve done something like 4,500 projects totaling more than 5 million words. Some jobs were quick one-offs; other relationships have spanned a decade or more. People I work with take me with them when they change jobs.

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Today it's Kubernetes, tomorrow it's crypto. Next week it'll be DevSecOps and agentic AI. That's what keeps it interesting.

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Tell me about your business. I'll tell the world why it matters. 

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My work

Most of my bylines appear under the name of a client executive. Many of my ebooks, infographics, and video scripts are done through agencies. My email nurtures and sales enablement pieces drive pipeline, but they’re not for public consumption.

 

In each of these cases, it wouldn’t be appropriate for me to talk about specific examples here. Instead, I'll speak generically about a few recent projects:

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Fast-growing Series B AI startup

Fast Company thought leadership byline series

 

Network security platform serving Fortune 500 customers

MOFU and BOFU nurture streams for three buyer personas

 

Publicly-traded enterprise security and compliance platform

Annual report on threat intelligence and cyberdefense trends

 

Fortune 1000 web infrastructure and security platform

White paper on AI security best practices

Request examples

 

Expertise

AI

Cybersecurity

Cloud

Enterprise SaaS

IT management

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Verticals

FinTech

Education

Healthcare

Retail

Telecom

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